The world trend for penetration of intermediaries in the fitness industry is also in force for Bulgaria. Unlike developed markets where their penetration does not exceed 5%, in Bulgaria within 3 years they have captured 90% of the market. This could lead to bankruptcies of small fitness halls, says Petar Angelov, chairman of the Bulgarian Association for Health and Fitness. According to him, pricing was dictated by intermediaries, as their strategy was squeezing out profits of operators and buying out entire businesses, which created the opportunity for monopolization of the market. There are two main intermediaries on the Bulgarian market - Benefit Systems with their Multisport Card and Sodexo with Sport Pass Card.
''Bulgaria and North Macedonia signed a Good Neighbor Agreement, which is part of the EU enlargement plan, and no one can deviate from it, said GERB leader Boyko Borisov, who is also the chairman of the National Assembly Committee on Foreign Policy...
Seven political formations would enter Parliament if elections were held at the end of September, according to a survey by Alpha Research agency. GERB-SDS would earn 23.9% of the votes. We Continue the Change-Democratic Bulgaria comes second with..
The Assembly of Academicians of the Bulgarian Academy of Sciences elected new academicians. Ilza Pazheva has become an academician in biological sciences. Her main scientific achievements are in the field of bioinformatics and QSAR modeling. She..
The first coordination meeting with the participation of all structures involved in the contract for the acquisition of Stryker combat vehicles for the..
Friday will be sunny and temperatures will rise during the day to reach 28-33°C, 29°C in the capital. Lows will be between 11 and 16°C, 11°C in Sofia...
Bulgaria supports the United Nations' mission of having humanity's future shaped by development policies and not by military conflicts, President Rumen..
+359 2 9336 661