The world trend for penetration of intermediaries in the fitness industry is also in force for Bulgaria. Unlike developed markets where their penetration does not exceed 5%, in Bulgaria within 3 years they have captured 90% of the market. This could lead to bankruptcies of small fitness halls, says Petar Angelov, chairman of the Bulgarian Association for Health and Fitness. According to him, pricing was dictated by intermediaries, as their strategy was squeezing out profits of operators and buying out entire businesses, which created the opportunity for monopolization of the market. There are two main intermediaries on the Bulgarian market - Benefit Systems with their Multisport Card and Sodexo with Sport Pass Card.
The last sitting of the jubilee 50 th National Assembly of Bulgaria ended with a scandal at midnight last night. In the last hours before adjourning for parliamentary recess because of the election campaign, starting today, some MPs occupied..
Friday will be sunny and temperatures will rise during the day to reach 28-33°C, 29°C in the capital. Lows will be between 11 and 16°C, 11°C in Sofia. The Black Sea coast will be sunny with some fog in the morning. Air temperatures will be..
Municipal councilors from "Blue Sofia" submitted a report in which they insist that the "St. Alexander Nevsky" square in Sofia should be renamed "St. Ivan Rilski". "The square is the most representative public space of the capital of Bulgaria,..
The Central Election Commission held a draw to determine the order in which the parties and coalitions will appear on the ballot for the early..
The first coordination meeting with the participation of all structures involved in the contract for the acquisition of Stryker combat vehicles for the..
Bulgaria supports the United Nations' mission of having humanity's future shaped by development policies and not by military conflicts, President Rumen..
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