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What were the most popular words of 2024? A BNR platform seeks the answer

Dorothea Nikolova

What were the most popular words in 2024? From Monday 6 January, Bulgarian National Radio's literacy platform Kak se Pishe ("How do you spell it?") will start collecting answers to this question from BNR listeners and website followers. They will have two weeks - until 20 January - to submit their answers, after which the results will be announced.

This is the fourth time the platform has run its poll. "The initiative was born out of great interest not only from the media but also from the public," said Dorothea Nikolova from the Kak se Pishe platform.
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"We're doing a quick sociology of what we've been excited about over the past year. In the first stage of the campaign, anyone can suggest a word or phrase, and in the second week the jury will leave the ten most frequently mentioned words for the final vote," she explained. She said last year's focus was on disunity, polarisation and misinformation.

"Artificial intelligence", "assemblage" (the name for the ruling majority) and "timeout" (the title of an award-winning book by Bulgarian writer Georgi Gospodinov) were the most used words in 2023. 

In 2022, the most popular words were "war", "inflation", "Ukraine" and "elections".

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