At the invitation of the Minister of Economy, Nikola Stoyanov, representatives of a leading manufacturer of sport goods are visiting Bulgaria in order to explore investment opportunities. This happens after the Minister visited the company's headquarters in Germany at the end of September.

Guests are interested in locations that can provide added value in the development of the company's digital products and technologies. "This country can offer world-class specialists who guarantee added value to the final product," Stoyanov said. According to him, Bulgaria is third in the world in terms of IT specialists per capita and in the top 10 list of European countries with highly educated software engineers, whose number reached over 50,000 people in 2021. The total number of people employed in the information and communication technology sector exceeds 200,000 people.