Eco-entrepreneurs Blazhka Dimitrova and Boryana Uzunova have been bestowed with the biggest award of the environmental organization WWF - the President's Youth Award, which is presented to young environmentalists from around the world. The two Bulgarian women have been distinguished for their efforts to trigger a change in people’s attitude towards nature.

Blazhka Dimitrova has been working on promoting the idea of zero-waste lifestyle, which she describes in a book, and she has opened the first zero-waste restaurant in Bulgaria She also deals with educating individuals and institutions on how to use natural resources responsibly.

Boryana Uzunova is the founder of a company for hardware and software technologies. Her start-up facilitates the production of on-demand clothes and finds environmentally friendly solutions in the fashion industry. Its ultimate goal is to eliminate the need for mass production, which stimulates unsustainable consumption of resources and leads to high levels of air pollution.